Events
3D Projection Mapping Agency in India
3D projection mapping on buildings, monuments, stages and products for launches and festivals.
Overview
What 3D projection mapping is, and when it works
3D projection mapping turns a building facade, stage set or object into a screen by surveying its surface and mapping custom animated content exactly onto its contours, projected from high-lumen projectors positioned and calibrated for that specific surface. It is a visual spectacle format, used for a reveal, a festive moment or a stage backdrop where the surface itself becomes part of the content.
Because the content is mapped precisely onto a real surface's edges, windows and contours, the illusion reads as the building or object itself transforming rather than as a video playing near it, which is what produces the reaction a flat screen cannot. That illusion is entirely dependent on an accurate 3D survey of the surface before any content is animated — content built against an approximate model visibly misaligns the moment it hits the real facade.
Who it reaches
Audiences gathered to watch a facade, stage or object transformed into a large-scale visual display.
Best suited for
- Launches and reveals where the building or object itself becomes the content
- Festive or milestone moments needing a large-scale visual centrepiece
- Stage productions wanting a dynamic backdrop instead of a static LED wall
- Brands with access to a facade or surface distinctive enough to carry the illusion
- Shows where projection content must synchronise precisely with music and lighting cues
What's included
- Facade survey & 3D modelling
- Custom content animation
- High-lumen projectors
- Sound design
- Permissions
Investment
What 3D projection mapping costs in India
Indicative investment
₹3L – ₹60L per show
Indicative pricing for 3D projection mapping is ₹3L – ₹60L per show, exclusive of GST at 18%. It is a planning band, not a quotation — the variables that actually move it are venue-days, team size, how custom the build is, and venue or permission fees.
| Cost head | What it covers | Share of budget |
|---|---|---|
| Manpower | Promoters, supervisors, anchors, training and attendance tracking | 25%–40% |
| Fabrication & materials | Kiosk or stall build, branding, POSM, consumables | 20%–35% |
| Venue & permissions | Space rental, society or mall fees, municipal and police NOCs | 15%–30% |
| Logistics | Transport, storage, setup and dismantling | 8%–15% |
| Reporting & tech | Live dashboard, data capture, geo-tagged photo proof | 3%–8% |
Formats
3D Projection Mapping formats we run
Facade projection
Content mapped onto a building's full facade, used for reveals, festive displays and large-scale brand moments.
Stage & set projection
Mapped content onto a stage backdrop or set piece, used as a dynamic alternative to a static LED wall for a single show.
Object & product projection
Mapping onto a smaller object or product-shaped set piece, often used for a reveal where the object itself appears to animate.
3D survey & content pre-visualisation
The scan and digital model of the exact surface, used to animate content that will align correctly before a single projector is switched on.
Show integration
Projection content synchronised to a show's music, lighting and other cues, rather than running as a standalone loop.
Worked example
A costed example you can check
Computed from our published tier 1 day rates, not estimated.
What 3 days of 3D projection mapping actually costs
Take a 3-day 3D projection mapping programme in a tier 1 metro, staffed with 8 people (5 technicians, 1 supervisor and 2 security guards), running at a weekday lunch-and-evening window in a tech park. Here is the direct cost, computed at tier 1 rates rather than estimated.
| Cost head | Basis | Amount |
|---|---|---|
| Team | 5 technicians, 1 supervisor and 2 security guards across 3 activation days, at tier 1 day rates | ₹50,700 |
| Venue & permissions | 3 venue-days at the mid-point of the corporate park band | ₹90,000 |
| Subtotal | Direct costs, excluding GST | ₹1,40,700 |
| GST | At the applicable rate on services | ₹25,326 |
| Total | Indicative, including GST | ₹1,66,026 |
Contacts engaged
1,350
At the mid-point of the planning band
Cost per contact
₹104
Direct cost ÷ contacts
Cost per lead
₹474 – ₹1,303
At 108–297 leads captured
Direct costs only. Fabrication, logistics and reporting are additional and typically add 31% to 58% of the programme budget. GST is shown at 18%. These are indicative planning figures, not a quotation.
Process
How we run 3D projection mapping
- 01Days 1-6
Surface survey & feasibility
Survey the chosen surface, confirm projector throw distance and ambient light conditions, and assess whether the surface can carry a clean mapped image at all.
- 02Days 6-16
3D modelling & content animation
Build the digital model of the surface and animate content against it, rather than against an approximate rendering.
- 03Days 14-20
Projector rig & calibration
Position and calibrate projectors on site against the real surface, correcting for any discrepancy the survey did not fully capture.
- 0448-72 hours before
Technical rehearsal
Run the full content against the actual surface after dark, checking alignment and synchronisation with any music or lighting cues.
- 05Show day and the following day
Show & strike
Run the display to schedule and strike the rig within the window agreed with the surface owner.
Timing that changes the result
Demand and response peak around September to November — Navratri, Durga Puja, Dussehra and Diwali — the highest-response and highest-cost window of the year. Book teams, venues and fabrication early for that window, because vendor pricing moves with it.
Measurement
What gets reported, and how
Every campaign reports the same way: attendance against roster, geo-tagged and time-stamped photographs per venue, contacts engaged counted on the capture tool rather than estimated, and leads verified by callback before they are counted. Weak locations show up in the first week, which is the only point at which they can still be fixed.
| Metric | How it is captured |
|---|---|
| 3D survey accuracy confirmed before content animation begins | Recorded daily on the live dashboard, against the agreed target |
| Projector calibration passed on the actual surface before show night | Recorded daily on the live dashboard, against the agreed target |
| Content alignment verified at the furthest and closest viewing points | Geo-tagged, time-stamped photographs filed per venue |
| Show executed without a cue or sync failure | Recorded daily on the live dashboard, against the agreed target |
| Light-spill and timing restrictions observed through the display | Recorded daily on the live dashboard, against the agreed target |
Compliance
Permissions and compliance
Approvals sit on the critical path, not alongside it.
- Written consent from the building or surface owner for the projection and its timing
- Light-spill and display timing restrictions observed, particularly for residential-adjacent surfaces
- Structural and electrical safety sign-off for the projector rig and any scaffolding or lift used
- Municipal or local permission where the display runs in a public or civic space
What goes wrong
Common 3D projection mapping mistakes
Each of these is something we have had to fix on a campaign someone else planned.
- Animating content against an approximate render instead of a verified 3D survey, so it visibly misaligns on the real surface
- Projector throw distance or brightness not tested against actual ambient light at the display time
- Surface-owner consent covering the building but not the display's specific timing
- No calibration pass after rigging, assuming the survey alone guarantees alignment
- Content built without sync points for the show's music or lighting cues
Animating content against an approximate render instead of a verified 3D survey, so it visibly misaligns on the real surface
Coverage
3D Projection Mapping by city
Each city is staffed by a local team rather than a travelling one.
Tier 1 metros
Tier 2 cities
- 3D Projection Mapping in Jaipur
- 3D Projection Mapping in Lucknow
- 3D Projection Mapping in Chandigarh
- 3D Projection Mapping in Indore
- 3D Projection Mapping in Bhopal
- 3D Projection Mapping in Surat
- 3D Projection Mapping in Vadodara
- 3D Projection Mapping in Rajkot
- 3D Projection Mapping in Nagpur
- 3D Projection Mapping in Nashik
- 3D Projection Mapping in Aurangabad
- 3D Projection Mapping in Thane
- 3D Projection Mapping in Navi Mumbai
- 3D Projection Mapping in Kochi
- 3D Projection Mapping in Thiruvananthapuram
- 3D Projection Mapping in Kozhikode
- 3D Projection Mapping in Coimbatore
- 3D Projection Mapping in Madurai
- 3D Projection Mapping in Tiruchirappalli
- 3D Projection Mapping in Salem
- 3D Projection Mapping in Mysore
- 3D Projection Mapping in Mangalore
- 3D Projection Mapping in Hubli-Dharwad
- 3D Projection Mapping in Belgaum
- 3D Projection Mapping in Visakhapatnam
- 3D Projection Mapping in Vijayawada
- 3D Projection Mapping in Guntur
- 3D Projection Mapping in Tirupati
- 3D Projection Mapping in Warangal
- 3D Projection Mapping in Bhubaneswar
- 3D Projection Mapping in Cuttack
- 3D Projection Mapping in Patna
- 3D Projection Mapping in Ranchi
- 3D Projection Mapping in Jamshedpur
- 3D Projection Mapping in Guwahati
- 3D Projection Mapping in Raipur
- 3D Projection Mapping in Bilaspur
- 3D Projection Mapping in Kanpur
- 3D Projection Mapping in Varanasi
- 3D Projection Mapping in Agra
- 3D Projection Mapping in Prayagraj
- 3D Projection Mapping in Meerut
- 3D Projection Mapping in Ghaziabad
- 3D Projection Mapping in Faridabad
- 3D Projection Mapping in Ludhiana
- 3D Projection Mapping in Amritsar
- 3D Projection Mapping in Jalandhar
- 3D Projection Mapping in Dehradun
- 3D Projection Mapping in Jammu
- 3D Projection Mapping in Srinagar
- 3D Projection Mapping in Jodhpur
- 3D Projection Mapping in Udaipur
- 3D Projection Mapping in Kota
- 3D Projection Mapping in Gwalior
- 3D Projection Mapping in Jabalpur
- 3D Projection Mapping in Goa
- 3D Projection Mapping in Siliguri
- 3D Projection Mapping in Durgapur
- 3D Projection Mapping in Puducherry
- 3D Projection Mapping in Shimla
FAQ
3D Projection Mapping FAQs
What is 3D projection mapping?+
3D projection mapping on buildings, monuments, stages and products for launches and festivals. 3D projection mapping turns a building facade, stage set or object into a screen by surveying its surface and mapping custom animated content exactly onto its contours, projected from high-lumen projectors positioned and calibrated for that specific surface. It is a visual spectacle format, used for a reveal, a festive moment or a stage backdrop where the surface itself becomes part of the content.
How much does 3D projection mapping cost in India?+
Indicative pricing is ₹3L – ₹60L per show. The variables that actually move a quote are the number of cities and days, team size, how custom the build is, and venue or permission fees. Tier 1 metro day rates run above tier 2. GST applies at 18%.
Which cities do you cover for 3D projection mapping?+
70 Indian cities, covering every tier 1 metro and the major tier 2 markets, each with a local team rather than a travelling one.
What is included?+
Typical deliverables are facade survey & 3D modelling, custom content animation, high-lumen projectors, sound design and permissions. Measurement covers 3D survey accuracy confirmed before content animation begins, projector calibration passed on the actual surface before show night and content alignment verified at the furthest and closest viewing points.
Why does the surface need to be surveyed before content is made?+
Because the content is animated to match the surface's exact contours, windows and edges, and an approximate model produces content that visibly misaligns on the real building. The survey has to happen first; the animation is built against it, not the other way round.
What determines whether a surface can carry projection mapping well?+
Projector throw distance, ambient light at display time, and how much texture or detail the surface itself has to work with. A survey and feasibility check happen before any content is commissioned, since not every surface is a good candidate.
Does the display need the building or surface owner's permission?+
Yes, in writing, covering both the projection itself and its specific timing, since light-spill and display-hours restrictions are common, particularly near residential surfaces. Consent for the building is not the same as consent for a specific display window.
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3D Projection Mapping guides, pricing and playbooks
- 3D Projection Mapping Cost in India: Price Guide & Budget Breakdown
- How to Plan a 3D Projection Mapping Campaign: Step-by-Step Guide
- 3D Projection Mapping Ideas That Drive Sales: Proven Formats
- 3D Projection Mapping vs Digital Ads: Which Delivers Better ROI?
- How to Choose a 3D Projection Mapping Agency in India: Vendor Checklist
- 3D Projection Mapping for Consumer Brands: The Complete Playbook
- Measuring 3D Projection Mapping ROI: Formula, Attribution & Worked Example
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